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Filed under: Concept Cars , Economy , Sedans/Saloons , Plants/Manufacturing , Crossovers/CUVs , Chevrolet , GM , GMC , HUMMER , Pontiac , Saturn , Opel , Vauxhall General Motor's car czar, Bob Lutz, sat down with the little people of the blogosphere after GM's announcement that it would be reducing white collar expenditures by 20-percent, cutting truck production and eliminating retired health care for salaried workers over 65, all in an effort to boost its liquidity by $15 billion by the end of 2009. Maximum Bob addressed questions about GM's entire brand portfolio, saying, "Pontiac will be nourished with products" and confirming that GM is in talks with financial institutions about HUMMER, and that, "If we could sell the brand, we'd be interested in doing that." Predictably, much of the conversation centered on fuel efficiency and the General's plans to address the growing demand for miserly transport in the U.S. Lutz made it clear that "as...
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Filed under: Economy , Etc. , Marketing/Advertising , Hatchbacks , Chevrolet , GM You know how there was a question of whether or not we'd ever see the Chevy Beat for sale in North America? The answer to that question is looking more like a big fat yes. Of course, a subcompact like the Beat makes perfect sense in a landscape where gas is selling for well over $4 a gallon in many areas. Our quasi-confirmation comes not from El Generalissimo, however, but from the set of Transformers 2 , which was recently given its tagline: Revenge of the Fallen . In the photo above, next to Bumblebee, is the Chevy Beat -- partially covered, but the Beat nonetheless. You know what putting it in the movie does, right? It makes people want it. Last summer, it was the Camaro. Next summer, it looks like GM's gonna make the Beat a big star. You can see the above photo and more from the set at the Transformers Live Action Movie Blog . Thanks for the tip, Cory! Gallery: New York Auto Show: 2007 Chevy Beat...
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