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  • Chevy Trax concept joins Beat on <i>TF2</i> set

    Filed under: Concept Cars , Economy , Chevrolet , GM , Celebrities We knew the Chevy Beat was making an appearance in the overly-named Transformers: Revenge of the Fallen . The new news is that one of its "triplet" siblings, the Chevy Trax concept, is joining it, as you can see above. The two are chasing/following Bumblebee on Philadelphia's JFK Boulevard. Proof of GM's new commitment to building more smaller, fuel-efficient cars, you ask? Eh, well, as you may remember, Trax and the third triplet, Groove, were not slated for production like the Beat, so this is (unfortunately) probably just a movie special. At least one Autoblogger is happy, though (raises hand), because Trax is the one he voted for last year. Transformers Live Action Movie Blog wonders if the Beat and Trax might be portraying the Autobot "Twins" in the sequel. Sacrilege? Well, if the movie Bumblebee can be a Camaro instead of a VW beetle, there's no reason Sideswipe and Sunstreaker can't...
  • Chevy Beat in <i>Transformers 2</i>

    Filed under: Economy , Etc. , Marketing/Advertising , Hatchbacks , Chevrolet , GM You know how there was a question of whether or not we'd ever see the Chevy Beat for sale in North America? The answer to that question is looking more like a big fat yes. Of course, a subcompact like the Beat makes perfect sense in a landscape where gas is selling for well over $4 a gallon in many areas. Our quasi-confirmation comes not from El Generalissimo, however, but from the set of Transformers 2 , which was recently given its tagline: Revenge of the Fallen . In the photo above, next to Bumblebee, is the Chevy Beat -- partially covered, but the Beat nonetheless. You know what putting it in the movie does, right? It makes people want it. Last summer, it was the Camaro. Next summer, it looks like GM's gonna make the Beat a big star. You can see the above photo and more from the set at the Transformers Live Action Movie Blog . Thanks for the tip, Cory! Gallery: New York Auto Show: 2007 Chevy Beat...

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