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  • The Clone Wars: Chinese copy banned from Europe

    Filed under: Economy , China , Hatchbacks , FIAT Fiat's Panda is the best selling minicar in Europe, and has been for four years. When China's Great Wall Motor -- Chrysler's Chinese partner -- decided to make a minicar called the GWPeri, it borrowed from the best. That is, if by "borrowed" you mean created a car that differs only from the Panda in it's headlamps and bumper details. Fiat didn't just do a double-take when it saw the GWPeri, it sued Great Wall Motor both in Italy and in China to prevent the car from being sold in Europe and China. A court in Turin recently decided that "the [GWPeri] does not look like a different car but is a Panda with a different front end." Furthermore, if a Peri ever shows up in Europe, GW will have to pay Fiat €15,000, with every GWPeri after that incurring a €50,000 fee. Great Wall has already said it is going to contest the European verdict. The Chinese ruling hasn't come down yet, where the GWPeri...
  • Fiat apologizes to China for Richard Gere commercial

    Filed under: Minivans/MPVs , China , Government/Legal , Marketing/Advertising , Videos , FIAT , Celebrities According to Olivier Francois, Chief Executive Officer of Lancia, Richard Gere was chosen for a recent ad for the Lancia Delta because he "is not merely a fine actor; not merely one of the most famous men in the world. He is a man with a great difference: the ability to combine talent, fame and style with great character. I'm talking about his commitment to peace." That affinity for peace stretches especially towards the people of Tibet, a people who's autonomy from China Gere supports. This commercial, which you can watch after the break, features Gere driving a new Lancia Delta from Hollywood to Tibet in just 30 seconds and aired in Italy. After reports of the commercial appeared in Chinese newspapers, China was apparently none too happy about it. Fiat has decided to apologize, with a company spokesman saying, "Fiat Group extends its apologies to the Government...
  • Fiat outsourcing to cheaper markets

    Filed under: China , Plants/Manufacturing , Earnings/Financials , FIAT , India , Tata When Fiat reorganized its divisions into independent companies, it appeared that the brands were being separated, when in fact, Fiat, Lancia and Alfa Romeo have been working closer together than ever. The so-called "separation" has also led to the centralization of certain shared operations, including design , marketing, engine development and purchasing. The latter division was reorganized at the beginning of this year, with Gianni Coda as its head. Coda has now revealed an ambitious plan to cut the company's overhead by outsourcing to "best-cost countries". Of Fiat's €34 billion purchasing budget, components alone accounted for €25 billion last year, which is set to rise to €32 billion this year. 8% of those components were purchased from countries outside the European Union, which Coda intends to raise to 11 percent. All in all, Fiat wants to increase the €2...
  • Business as Usual: Nanjing will continue building Fiats post-divorce

    Filed under: China , Plants/Manufacturing , FIAT Fiat and Nanjing may have divorced their marriage on passenger cars, but that shouldn't affect their offspring. Following Fiat's withdrawal from its joint venture with the Chinese automaker, production of three current Fiat models at the Nanjing plant is expected to continue. With demand for the Sino-Italian cars slowly dwindling, Nanjing Fiat Auto was expected to continue production in the short term only to satisfy orders placed, and the manufacturing of spare parts to support the service of the cars already sold will also continue for years to come. However, recent reports indicate that as part of its divorce with Fiat, Nanjing acquired the rights to continue building the Palio Weekend wagon, Siena sedan and Perla (a larger sedan having been developed in China and based on the Siena platform) under a different badge. Component suppliers in China report that they have received no cancellation on shipments to the assembly plant,...
  • Post-merger, Fiat ditches Nanjing joint venture

    Filed under: China , Euro , Plants/Manufacturing , Earnings/Financials , Chery , Alfa Romeo , FIAT Hot on the heels of Nanjing Auto's merger with SAIC , Fiat has announced it has pulled out of the automotive joint venture it had embarked upon with Nanjing. The Sino-Italian operation had been a money-losing enterprise for years. Fiat says that Nanjing failed to live up to its commitments to the joint venture after the Chinese auto group took over MG Rover, and that the divorce will enable the Italian automaker to re-strategize its business in China. Fiat is expected to partner instead with Chery Automobiles, which just announced another joint venture with Israel Corp . Fiat and Chery are in the process of setting up another joint venture to produce 175,000 cars annually starting in 2009, and leading to the introduction of Fiat Group division Alfa Romeo to the Chinese market. The separation affects only the cooperation between Fiat and Nanjing on the production of passenger cars, and...

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