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• GM says Malibu is best car in class, takes direct aim at competition

  Filed under: Sedans/Saloons , Marketing/Advertising , Chevrolet , GM , Honda , Toyota When GM launches the 2008 Malibu this fall, look for it to go directly after the Toyota Camry and Honda Accord . Mark LaNeve, GM's sales, service, and marketing VP,... Posted Aug 29 2007, 02:33 AM by Autoblog Filed under: Toyota, GM, Sedans/Saloons, Chevrolet, Honda, accord, Chevy, Marketing/Advertising, Camry, Malibu, advertising, campaign