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Filed under: Car Buying , Japan , Marketing/Advertising , Toyota , Lifestyle Kids in the U.S. want computers in their cars, but kids in Japan want computers instead of cars. Add that craziness to Japan's dwindling population and popular mass-transit options and you'll understand why the Japanese car market dropped to just 5.3 million vehicles, a 27-year low. Toyota, Japan's sales leader in America, is not immune to the sales downturn , accounting for 2.26 million of those new car sales. In order to catch the attention of younger potential car-buyers, Toyota has taken drastic measures: opening its own mall, complete with 220 stores, restaurants and... car dealerships? Not only are there a number of dealerships integrated into the mall, but there are Toyota's littered throughout the walkways. In addition to showcasing its latest new vehicles, Toyota is also showing off its high-tech robots, some of which, oddly enough, play musical instruments. [Source: AP via Motor Authority...
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Filed under: Car Buying , Marketing/Advertising , Cadillac , GM , HUMMER , Saab Among the many ills plaguing automakers, and General Motors in particular, is an excessive amount of dealers selling their wares through competing outlets. GM has decided to rectify the matter by combining its top three "luxury" marques - Cadillac, HUMMER and Saab - into megastores that aim to provide consumers with a variety of choice without watering down each brand's distinct niche. The plan involves consolidating the 1,400 Cadillac dealerships with the 238 Saab and 170 HUMMER outlets to form a one-stop shop for all things at the high-end of the General's spectrum. There have already been a few cases where GM has helped larger dealers buyout Mom and Pop operations that weren't willing to expand or were looking to get out of the retail game entirely. While the move has the potential to make it easier for consumers to get everything they want under one roof, the amount of capital GM might...
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