Filed under: Detroit Auto Show, SUVs, Kia
Kia has slapped a name on the production body-on-frame SUV born from the 2005 Mesa concept. Dubbed "Borrego," the truck will be offered with V6 or V8 power and have a grille that looks uncannily similar to the one on the
Subaru Tribeca. Its headlights are reminiscent of the pre-facelift Chrysler Pacifica, too. We know that designs are locked in long before new vehicles are at a point where they can be shown to the public, but it's still amusing to note the similarities.
Also amusing is the name, Borrego. We're sure that Kia was going for a desert theme, and that the name was inspired by the
Anza-Borrego Desert State Park in California. (In Korea, it'll be called Mojave, in keeping with the desert vibe.) Unfortunately for Kia, in Spanish, "borrego" roughly translates to "lamb" or "sheep," neither of which conjures up a tough image for a new SUV. Last we checked, there are plenty of Spanish-speakers in the US, too, so it's not like this one's gonna sneak by unnoticed.
In all seriousness, the biggest question is whether the crossover-happy marketplace will be welcoming toward a new body-on-frame sport utility. We'll see what the reaction is in January when it's unveiled in Detroit.
[Source: Kia]
Continue reading Detroit '08 Preview: Kia names new SUV the Borrego
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